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Price: €157.70
€1.05/mlNotes
Raspberry
Vanilla
Rose
Lemon
Musk
Neroli
Amberwood
It starts with raspberries. Juicy, glossy, a little too confident. Like the first text message you send.
Giorgio Armani Because It’s You EDP is a feminine fragrance from 2017. It was created by perfumer Anne Flipo. And yes, it knows exactly what it’s doing.
Here you get fruit, rose, and vanilla in a flirtatious little Armani bottle. Sweet, soft, and lively. A bit like a romantic comedy with better styling.
The first spray is red and cheerful. Raspberry and blackcurrant add color right away. Neroli gives the start a fresh touch, like air through an open window.
Then the flowers arrive. Violet leaf, rose, and jasmine sambac step in softly. It becomes more skin. More gaze. More “shall we have another drink?”.
The base settles into patchouli, vanilla, and musk. Warm, smooth, and sweet. Like a knitted sweater over bare shoulders. A little dangerous? Maybe. Stylish? Absolutely.
Because It’s You is best suited for spring, autumn, and mild winter days. It’s also lovely for evenings all year round. During the day, a few sprays are enough. In the evening, it can take up more space.
It fits dinners, dates, parties, work, and late plans that start innocently. The beach and gym should wait for something fresher. This one wants hair, skin, perfume clouds, and a pair of better shoes.
And yes, it’s easy to like. In a “I knew you’d ask what I’m wearing” kind of way.
If you enjoy sweet, fruity, and floral scents, you’ll feel at home here. Especially if raspberry, rose, vanilla, and musk sound like the whole vibe.
Because It’s You is a women’s fragrance. It clearly leans towards the classic feminine. Soft, berry-like, rosy, and warm. Not shy. Not stiff. Just very confident in itself.
The longevity is moderate to good. Expect about six to eight hours on the skin, often longer on clothes. The projection is noticeable at first and then softens. The sillage is moderate: people notice it, but it doesn’t take over the whole room.
It’s charm with volume control.
Top notes: raspberry, blackcurrant, neroli essence
Heart notes: violet leaf, rose absolute, jasmine sambac absolute
Base notes: patchouli essence, vanilla extract, musk
Because It’s You is not the perfume for ash-gray Mondays. It wants blush, mascara, glossy hair, and a plan that can go off track in a fairly tidy way.
It’s sweet without being childish. Romantic without whispering. And feminine in a way that feels more natural than prim.
You spray. You go out. Someone asks.
Just like that.
Celebrity: Matilda Lutz, James Jagger
Official Website: https://www.armanibeauty.co.uk/perfume/womens-perfumes/emporio-armani-for-her/emporio-armani-because-its-you/ww-00085-arm.html
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